BSPK BLOG

BSPK

Empathy in Sales - Why it matters

As consumers continue to spend more time online and our retail landscape continues to transform digitally, brands are prioritizing the...

BSPK

At BSPK, we are Changing the Game for Sales Advisors Everywhere

Once solely focused on closing transactions, today’s successful sales advisors are experts in their brand, their industry, and the...

BSPK

Empower Your Sales Advisors, your Customers want to Hear Them

Brands are being challenged to re-think how to engage with their customers in today’s retail environment. Customers are increasingly...

Vanessa Mauri

Shopping Made Easy? The Role of the Sales Associate has Never Been More Complex

Demands on the sales associate are exploding. As consumers return to stores across Europe and the U.S., the job of the sales associate...