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BSPK IN THE NEWS & PRESS

For press and media inquires contact:

press@bspk.com

Apr 25, 2024

The Hottest Retail Trend: Clienteling

It is clear that now, more than ever, providing a seamless and convenient service is paramount to creating a successful brand. Businesses wishing to consolidate the retail experience need to provide a clienteling service across all channels, allowing flexibility for both their sales associates and customers.

The Hottest Retail Trend: Clienteling

May 22, 2023

Zornitza Stefanova: Great CEOs are generalists and are also capable of rallying people around a goal and leading them toward its achievement

Great CEOs are generalists and are also capable of rallying people around a goal and leading them toward its achievement

Zornitza Stefanova: Great CEOs are generalists and are also capable of rallying people around a goal and leading them toward its achievement

May 1, 2023

Women In Tech: Zornitza Stefanova On The 5 Things You Need To Develop Great Products

Currently, only about 1 in 4 employees in the tech industry identifies as a woman. So what does it take to create a successful career as a woman in tech? In this interview series called Women in Tech, we spoke to successful leaders in the tech industry to share stories and insights about what they did to lead flourishing careers.

Women In Tech: Zornitza Stefanova On The 5 Things You Need To Develop Great Products

Mar 21, 2023

Top 5 cities to launch your startup business

It's a good time to launch a startup, but where you're located is an important part of the startup success equation. The big coastal urban hubs still dominate, but other cities are rising stars.

Top 5 cities to launch your startup business

Mar 2, 2023

Inspirational Women Leaders Of Tech: Zornitza Stefanova of BSPK On The 5 Steps Needed To Create Great Tech Products

An Interview With Hannah Clark, Editor of The Product Manager

Inspirational Women Leaders Of Tech: Zornitza Stefanova of BSPK On The 5 Steps Needed To Create Great Tech Products

Mar 29, 2021

Inside the French fashion-tech bubble

French investment in digital innovation is on a roll. Everyone’s involved, from the big luxury groups to VC firms and the French government. What’s going on?

Inside the French fashion-tech bubble

Jan 5, 2021

How to Build a One-on-One Relationship With Your Customer

Luxury retailers have long gone the extra mile to serve top-spending VIPs. Now, more brands are finding ways to scale personalized customer service. Here's how to get it right.

How to Build a One-on-One Relationship With Your Customer

Nov 14, 2020

Clienteling 2.0: BSPK App Keeps Sales Team Engaged With Customers Despite Store Closures

Store employees routinely use technology to assist customers. The BSPK app aims to improve the client experience by empowering sales staff.

Clienteling 2.0: BSPK App Keeps Sales Team Engaged With Customers Despite Store Closures

Nov 2, 2020

The Pitch: BSPK cultivates personal relationships between luxury brands and customers

Menlo Park-based startup BSPK connects luxury brands with customers to build personal relationships that could enhance sales.

The Pitch: BSPK cultivates personal relationships between luxury brands and customers

Oct 19, 2020

Why Amazon Created A Separate Brand For Designer Fashion

Shopping is increasingly done remotely, but when it comes to luxury goods, appealing to high-end consumers requires personalized digital connections and a memorable experience.

Why Amazon Created A Separate Brand For Designer Fashion

Oct 5, 2020

5 Tech Tools That Should Be on Every Fashion Executive’s Radar

From dark stores to live shopping, BoF outlines the essential innovations every brand should consider in the pandemic-era retail landscape.

5 Tech Tools That Should Be on Every Fashion Executive’s Radar

Oct 5, 2020

BSPK Closes $7M Series A To Accelerate Expansion

The personal luxury goods market is poised to grow approximately 5 percent by 2025, and in 2019, was worth about $428 billion (at current exchange), according to a Bain & Company report.

BSPK Closes $7M Series A To Accelerate Expansion

Sep 14, 2020

Introducing Luxury Women to Watch 2021

Luxury Daily annually honors smart women executives who show the potential to make a difference next year in the luxury business.

Introducing Luxury Women to Watch 2021

Mar 19, 2020

A luxury brand that's all about helping others making the sale

The pandemic has made it harder for luxury brands to connect with their customers, something that Menlo Park-based BSPK Inc. CEO Zornitza Stefanova hopes to fix.

A luxury brand that's all about helping others making the sale

Jan 19, 2020

Exclusive Q&A with Zornitza Stefanova, CEO of BSPK: How an easy to adopt sales app empowers luxury sales associates

Mobile, seamless and immediate. This is the kind of experience the mobile, global and increasingly millennial shopper of the current day wants from a luxury store.

But are luxury stores empowering their sales associates with the right tools?

Exclusive Q&A with Zornitza Stefanova, CEO of BSPK: How an easy to adopt sales app empowers luxury sales associates
Podcasts
Press releases

Press Releases

BSPK to Showcase Innovative Clienteling Solutions at LEAP 2024

February  19th, 2024

Uphill Battle for Retail in 2024 Urgency for Proactive Measures with BSPK at the Helm

January 16th, 2024

BSPK Launches Article Unveiling Retail Trends of 2024 Navigating the Future of Retail with Insight and Innovation

January 2nd, 2024

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