Blog BSPK

In this interview with Selvane Mohandas du Ménil, Managing Director at IADS, the International Association of Department Stores, learn...

A customer recently purchased a bag. Everything went well, and as usual, the customer was very pleased with the experience. The customer...

The modern customer is exposed to thousands of marketing messages every day. In fact, this year, social media video ad spending is...

Brands are learning how to re-connect with their customers in this post-pandemic world. Although e-commerce has been capturing a rising...

Can you imagine a store where customers can see products in their sizing with different styles and color options in stock without ever...

Keeping the customers happy is one of the most important aspects a brand needs to do. When it comes to delivering great customer...

With an increasing emphasis on customer experience, brands are prioritizing customer-centric strategies that focus on creating positive...

New emerging technologies, products, and services, and increased awareness of business ethics all affect the way customers view the...