Problem

Legacy and momentum were no longer enough. With declining foot traffic, teams lacked insight into who to engage, when, and how — and had never fully embraced 1:1 engagement.

Solution

A connected, scalable clienteling layer to retain high-value clients, attract new ones, and drive event-centric experiences.

How BSPK helped

Integrated with POS (via Cegid) for real-time data and history; floor teams captured profiles, tagged interests, and ran personalised follow-ups — organising exclusive events and identifying loyal clients for capsule drops.

BSPK offered us something rare: the ability to reconnect with our clients authentically and with precision. It’s how we remember who our clients are and show them they matter.

— Isabelle Pigeaud, President, Yohji Yamamoto

FOR BRAND GROWTH LEADERS

See who’s ready to buy and turn it into revenue.

BSPK unifies your first-party data and lets humans and agents work together to close more sales, acting on every signal.

Book a demo

2-week go-live · No rip & replace · See your own data in the demo

FOR BRAND GROWTH LEADERS

See who’s ready to buy and turn it into revenue.

BSPK unifies your first-party data and lets humans and agents work together to close more sales, acting on every signal.

Book a demo

2-week go-live · No rip & replace · See your own data in the demo

FOR BRAND GROWTH LEADERS

See who’s ready to buy and turn it into revenue.

BSPK unifies your first-party data and lets humans and agents work together to close more sales, acting on every signal.

Book a demo

2-week go-live · No rip & replace · See your own data in the demo